Tools & Technologies

Powerful solutions for modern research challenges

Advanced Survey Platform

Flexible, scalable research tools built for modern businesses

Our survey platform combines powerful technology with user-friendly interfaces to deliver exceptional research capabilities. Built on a modern tech stack, our tools enable businesses of all sizes to gather, analyse, and act on critical data.

JSON-Powered Surveys

Our surveys are configured using flexible JSON structures, allowing for:

  • Complete customisation of question types and flows
  • Easy version control and survey iteration
  • Programmatic survey creation and management
  • Simplified backup and restoration processes

Surveys can be created manually through our intuitive interface or programmatically via our robust API, giving you the flexibility to choose the approach that best suits your needs.

For detailed information on our JSON configuration format, please see our documentation.

Comprehensive API

Our RESTful API enables seamless integration with your existing systems:

  • Create, update, and manage surveys programmatically
  • Retrieve and analyse response data in real-time
  • Automate survey distribution and reporting
  • Integrate survey data with your business intelligence tools

With our API, you can build and harvest surveys dynamically from your own systems, creating a seamless research experience that fits perfectly into your workflow.

Dynamic Survey Variables

Our platform supports dynamic variable substitution, revolutionising how you can personalise and target your research:

How It Works

Each survey can include a variables array that is substituted when the survey is rendered. This allows:

  • Unique reference values for each respondent
  • Personalised question text based on respondent attributes
  • Dynamic content insertion based on previous answers or external data
  • Conditional logic that adapts to each respondent's context

Benefits

  • Higher completion rates through personalised experiences
  • More accurate data through contextually relevant questions
  • Reduced survey fatigue by asking only what's relevant
  • Ability to track responses back to specific campaigns or touchpoints
  • Seamless integration with CRM and marketing automation systems

Example: A customer satisfaction survey could dynamically include the customer's recent purchase details, support interactions, or account manager's name—all without requiring the respondent to provide this information.

API Capabilities

Powerful endpoints for seamless integration

Survey Management

Create and manage surveys programmatically:

  • Create new surveys with full JSON configuration
  • Update existing surveys with new questions or logic
  • Clone and modify surveys for A/B testing
  • Retrieve survey configurations for backup or analysis

Response Collection

Gather and manage survey responses:

  • Submit responses via API for embedded surveys
  • Validate responses against survey rules
  • Track partial completions and abandonment
  • Handle offline response collection with synchronisation

Data Analysis

Extract insights from your survey data:

  • Retrieve raw response data for custom analysis
  • Generate summary statistics and aggregations
  • Filter and segment responses by any criteria
  • Export data in multiple formats (JSON, CSV, Excel)

Survey Distribution

Automate the distribution of your surveys:

  • Generate unique survey links with embedded variables
  • Create QR codes for offline-to-online surveys
  • Track distribution channels and response rates
  • Set quotas and automatically close surveys when met

Ready to integrate? Our comprehensive API documentation provides everything you need to get started with programmatic survey management.

Our Technology Stack

Built on modern, reliable technologies

Cloud Infrastructure

Scalable, secure cloud hosting with redundancy across multiple regions

Data Storage

High-performance databases optimised for analytical workloads

Security

End-to-end encryption and compliance with global data protection standards

Analytics

Advanced statistical tools and machine learning capabilities



Ready to start your research project?

Our team is here to help you achieve your research goals.